Chris Tallman is a digital marketing professional crafting cutting edge, integrated strategies for brands. A technology evangelist, explorer, and musician since the age of eight. A Virginia Tech Grad, digital mentor & teacher, and a self-proclaimed chef. A storyteller, infinite observer, and a nerd to the core.
As you may have realized by now, I’m a huge nerd and my passion in technology is aligned with the most cutting edge, high-performance hardware and solutions. The rest of my life is no different – I constantly strive for the best in absolutely everything – from client results, to personal goal achievement, work deliverables, and deadlines. I am a sucker for setting and reaching relevant goals, and build my daily schedule based on providing the highest level of value for everything that I undertake.
I am all over the internet, and genuinely love making solid, relevant connections – look me up!
Recent Work Experience
Associate Director, SEO @ Horizon Media
May 2014 – Present (5 months) | New York, NY
Creating the SEO offering for the US’s largest independent media agency from the ground up. Providing best in class digital marketing optimization to Fortune 500 clients while building process and educating a massive internal team. Working with existing agency deparments to build a scalable, holistic earned media offering to all of the agency’s current clients. Growing the service through constant business development.
SEO Manager @ Blue Fountain Media
Aug 2013 – Mar 2014 (9 months) | New York, NY
Build, manage, and train team of 10+ specialists across a wide variety of SEO clients at a large, full service agency. Create and document a sustainable process for organic search, CRO, analytics, and content, and their touch points throughout the rest of the agency. Provide consultative assistance to other agency departments. Monitor industry updates to ensure the most contemporary possible approach to SEO.
SEO Director @ Flying Point Digital
Sep 2012 – Aug 2013 (1 year) | New York, NY
Managed team, individual internet marketing projects, and client relationships towards organic, paid, and social goals. Created & maintained SEO process for consultative team to align with cutting edge tactical implementation, analysis, and maintenance. Created program for SEO thought leadership, POV, and educational materials for internal marketing, business development, and client education.
SEO Specialist @ Modea
Apr 2010 – Sep 2012 (2 years, 6 months) | Blacksburg, VA
Lead team of six full and part-time employees, creating enterprise-level integrated digital media campaigns for Fortune 500 clients. Built & managed a new team’s process and work breakdown structure from the ground up. Researched new optimization tools, trends, technologies; continually advocated & educated agency and clients.
Marketing Coordinator @ Hyatt
Mar 2009 – Apr 2010 (1 year, 1 month) | Herndon, VA
Managed relationship with media agencies to ensure optimal best practices. Managed content for all web and social properties. Created fully digital process for Hyatt’s local sales lead generation. Built & nurtured long term relationships with volume business accounts. Implemented brand building projects to grow customer base and guest loyalty.
Research & Analysis Associate @ Taylor Rafferty
Sep 2006 – Jun 2007 (9 months) | New York, NY
Conducted detailed qualitative & quantitative analysis of clients’ shareholder bases. Managed relationships with institutional investors on behalf of clients. Launched fully interactive online GUI based on a large proprietary database; automated report-generating process for clients such as IHG, SAP, Rexam, and Heineken.
Mobile Energy Team @ Red Bull
Nov 2002 – Aug 2005 (2 years, 9 months) | Roanoke, VA
Grew team to complete market saturation in less than three years. Connected with consumers on an emotional and personal level during the most relevant usage occasions. Individually educated consumers and on-premise staff on product benefits. Demonstrated up-selling techniques to business owners.
BS, Hospitality & Tourism Management, Pamplin School of Business @ Virginia Tech
2000 – 2007 | Blacksburg, VA
SKILLS: SEO, internet & social media marketing, brand & relationship management, advanced market research
SOFTWARE: Conductor, BrightEdge, Rio SEO, Raven Tools, Moz, comScore, Vitrue/Oracle Social, Marin, AdWords/Adwords Editor, Microsoft Office Pro; Advanced Excel
OTHER WEB APPS/PLATFORMS: Google AdWords & Analytics, Omniture/Adobe Marketing Cloud, Coremetrics, DFA, Basecamp, @Task, Harvest, Clarizen, WordPress, ExpressionEngine, Joomla, Drupal, Shopify, Shopvisible
CODE: Working knowledge of HTML/CSS, and PHP
Recognition & Memberships
Dale Carnegie Course
Certificate awarded March 2012
SEMPO (Search Engine Marketing Professionals Organization)
2010 – Present (4 years)
IA Institute (Information Architecture Institute)
2010 – Present (4 years)
Recent Industry Conferences
Recent Virtual Seminars
Jon Ball – Link Building in 2014 – What’s new and what’s not working
Mike Corak – Developing an Integrated Content Marketing Strategy
Joost de Valk – Advanced WordPress SEO
Richard Baxter – Microformats & Schema.org – Real life Use Cases
Maile Ohye – Pagination, Canonicals, Multi-Page Content
Steve Beatty – Google’s Recent Algorithm Changes & 2012 Marketing Strategies
Rhea Drysdale – Online Reputation Management: Branding for SERP Domination
COMING SOON: This section will be built out with quite a bit more detail in the very near future. Stay tuned! For now, here’s a basic list:
- Lenox Tools
- Mizuno USA
- Chiquita Snacking
- Disney Movie Club
- Bumble & Bumble
- Verizon Wireless
- Advance Auto Parts
- Riunite (Banfi Wines)
- London Fog
- Members Only
- Gabriels Technology Solutions
- William Pitt Sotheby’s International Realty
- Luxor Limo
- Canon Business Process Services
- NY Bone & Joint Specialists
- Churchill Corporate Housing
- Burger King
- Sleep Number
- Stanley Steemer
- Kipling USA
More detailed contact form coming soon. For now – drop me a line! I’d love to hear from you.